For those of us who are unfamiliar with the term PBN, it simply stands for private blog network. PBN’s are used in SEO or search engine optimisation to increase the visibility of a particular website in the eyes of the search engine. In order that a website gains ‘kudos’ in the eyes of the search engine, it has to have links with other websites and having a PBN network linking to your site is essentially…

All modern businesses benefit from running successful digital marketing campaigns. Marketing is incredibly widespread nowadays, but how can you evaluate whether the campaign you are running is successful? What should you do before you even run the campaign? Here are a few checklist items to be mindful of. Depending on your industry and your brand marketing so far, it would be beneficial for you to use the social media channels where you already have a…

As the years go on, more users than ever are opting to use mobile and interconnected devices such as a computer, and these are often at the core center of investigations. Evidence that is presented to a court of law is usually gathered by digital forensic experts. Here is what to expect from a digital forensics investigation Digital Forensic Experts The purpose of a digital forensic expert is to help identify any criminal behavior and…

In this day and age, where computer use, the internet and network connectivity are everything in business, the results of an IT breach can be devastating. The paralyzing effects of malware infections or data breaches have been well-publicized in the last decade – whether they be the huge Sony hack of a few years back, or the recent, multiple hacks experienced by Facebook in 2018. Bad publicity, the stalling of business conduct, and the turning…